OSA is an important measure of products available for purchase because it is a measure of products physically present on the shelves or other fixtures found in retail environments.
OSA is one of the most important operational acronyms in retail because it assesses a retailer’s performance through the eyes of the shopper. OSA is valuable supply chain metric because inventory may be present throughout the supply chain, but if it is in transit or in a retailer’s back room it isn’t available on shelf for purchase by shoppers.