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CPG (consumer packaged goods)

What is CPG (consumer packaged goods)?

CPG is an acronym for consumer packaged goods used to describe a broad collection of consumable products in categories such as food, beverages, personal care and household items.

Why is CPG (consumer packaged goods) important?

CPG is an important distinction that helps retailers and product manufactures speak a common language of commerce and distinguish between other types of broad product classifications.

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