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Albertsons Companies Selects Symphony EYC Customer-Centric Retailing and Integrated Assortment, Store and Shelf Optimization Solutions

07.28.2016 | By Mark Speyers
 

Albertsons Companies, one of the largest US grocery retailers, announced that it has signed a multi-year enterprise-wide agreement with Symphony EYC for its leading customer-centric retailing (CCR) platform, its supplier collaboration solutions based on the company’s customer and merchandising data across its 19 banners, and its next-generation integrated assortment, store and shelf optimization solutions. The CCR platform is expected to go live in the third quarter of this year and the integrated assortment platform will be rolled out progressively over the next several quarters.

Symphony EYC’s customer-centric retailing platform will enable category growth by providing Albertsons Companies category managers with an integrated suite of analytics capabilities and insights on demand, and also enable shared insights and superior collaboration with CPG suppliers, based on the combination of the company’s customer and merchandising data and Symphony EYC’s supplier collaboration tools and insights services. Albertsons Companies selected Symphony EYC after an extensive competitive evaluation based on its industry-leading technology solutions, deep domain expertise, and efficient client services model.

Albertsons Companies will also roll out Symphony EYC’s next-generation, cloud-based customer-centric integrated assortment, store and shelf optimization solutions enterprise-wide to transform assortment planning and execution at national and divisional levels, enable assortment localization, and assure store-level compliance, with large benefits for merchants, suppliers and customers.

“We are very excited to have Symphony EYC as our strategic customer-centric retailing partner to help each of our divisions strengthen supplier collaboration and localized product assortments that customers want in our stores,” said Shane Sampson, Albertsons Companies’ Chief Marketing and Merchandising Officer.

“Symphony EYC is honored to have our CCR platform and merchandising solutions selected by Albertsons Companies, after an extensive competitive evaluation, to provide best in class capability in category management, CPG supplier collaboration, and assortment, store, and shelf optimization,” said Pallab Chatterjee, Chairman of Symphony EYC.

Learn more about the solutions Albertsons are using for localized assortment optimization and shelf space planning.

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