SymphonyAI’s Assortment Optimization leverages advanced AI-driven technology to transform complex customer and store data into simplified, customer-centric assortments that increase availability and satisfaction while driving targeted category sales growth. The platform’s intuitive user interface, KPI-driven decision-making, and automated workflows significantly reduce the time spent on assortment planning by 50% and improve efficiency by 25%. Predictive and generative AI enhance optimization based on various factors, such as incrementality and forecasted sales, ensuring compelling product assortments. SymphonyAI’s solution also enables seamless collaboration with CPGs through a unified view of assortment data and performance, promoting faster and more effective category reviews. By continuously updating assortments in response to changing conditions, this solution not only simplifies the complexity of product assortment but also fosters customer loyalty with intelligent store clustering and adaptable demand models that meet and exceed shopper needs.