New products are essential for growth, but failure rates remain high due to bad data, poor execution and flawed processes. Solving this new product paradox is an urgent priority for retailers and CPGs, one that requires innovative actions to improve productivity, increase shopper loyalty, gain share and drive category growth. Join this webinar to learn:
- What’s new when it comes to launching and evaluating new items.
- How innovative technologies such as Agentic AI are impacting traditional processes and accelerating workflows.
- Product evaluation strategies that improve success rates.
- How the new product launch process and category management benefits from a Connected Retail approach that elevates store execution.
Solve the new product paradox and achieve your growth goals. Watch today to learn how!
Presenters:
- Jason Matthew, Head of Insights and Personalization, SymphonyAI
- Withiel Cole, Head of Data Science, SymphonyAI