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Saint Maclou selects Symphony GOLD for space planning and optimization

04.25.2017 | By Mark Speyers
 

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As of 11 January, 2018 Symphony GOLD became the Retail Solutions Division of SymphonyAI.

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Saint Maclou logo

PARIS – April 25, 2017 – Symphony GOLD, provider of the GOLD unified software platform for omni-channel retail, today announced that Saint Maclou will deploy Symphony GOLD for space planning and optimization to maximize in-store shelf space and support the launch of its new home improvement service.

A family company founded 50 years, Saint Maclou is now launching a new home improvement service where customers can personalize their ideal room, from walls, to floors to how windows are dressed. The service rests upon offering shoppers choice, the ability to personalize how their room will look as well as ease of purchase and value added in store services. To enable this new service to be rolled out, Saint Maclou is redesigning its stores and will use GOLD to optimize its retail space by providing layout recommendations at the store and fixture levels.

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